How Blogging is Like Being in a Band

March 12, 2010

- See all 763 of my articles

Sometimes you start by jamming in someone else’s garage

In this case, The Soap Boxers first got its start in the Google garage, on BlogSpot.  Then Lazy Man offered one of the stalls of his garage and allowed us to customize our address.  Lazy Man also lends us tools and offers suggestions on how to improve the sound of the band.

Some bloggers rocket to fame American Idol style, some pay their dues for years

Baker of ManVsDebt became an overnight sensation in just a few months (although, to his credit, he had been an active commenter on other people’s blogs for years and poured a ton of effort into his blog once it was launched).  Other bloggers (such as your dear old kosmo) slog away month after month with just a small fraction of the audience the superstars attract.  Sometimes, like in music, this is simply a matter of paying your dues, and fame will be just around the corner.

Being an opening act can open doors

Many of the hottest acts in music started out as the opening act for other musicians.  This gave them exposure to larger audience and allowed them to attract a larger fan base.  The blogospheric equivalent of this is writing guest articles for bigger blogs.  I’ve been pitching my ideas to other bloggers in an attempt to get an opening act.  I’ve gotten some great opportunities on some blogs (Lazy Man and Money, 40Tech, Life, Laughs, and Lemmings, World’s Strongest Librarian) and continue to pursue other gigs.

Fitting into a genre is the surest way to gain fans

There are many different genres (niches) for bloggers to fit into.  Writing content that easily fits into one niche allows a blogger to interact with other bloggers who write on similar content.  There tends to be a community of readers who follow blogs of a particular niche, and interacting with other bloggers in those niches gets someone noticed.  Nonetheless, some blogs (such as your beloved Casual Observer) rebel, refusing to simply scratch a niche.

You need original music to hit it big

You’re not going to sell gold records doing covers of Hotel California.  Likewise, you can’t get to the top just by repeating the same topics that everyone else is talking about in their blogs – you have to strike out on your own with some truly original content.

One Comment (+add yours?)

  1. Evan @ 40Tech
    Mar 12, 2010 @ 21:43:45

    Great analogy! I think most of us are still looking for that hit single, while staying true to our sound.
    .-= Evan @ 40Tech´s last blog ..10 More Productive Uses of Evernote =-.


Leave a Reply